I’m a Toronto-based copywriter and brand storyteller with experience across agency, in-house, and freelance roles. My work focuses on using thoughtful and intentional language, finding the right words and ideas that truly capture what makes a brand special.

I’ve worked across arts and culture, fashion, lifestyle, and design, with brands and institutions including the Aga Khan Museum, Kotn, Aldo, Insurance Brokers Association, Gay Lea, and CBC. Through my work, I have refined brand voices, crafted press releases and communications, shaped campaign messaging, and created copy that connects brands with their audiences.

Skills

Brand Voice and Tone Consultation and Guide Creation

Brand Storytelling

Copywriting

Editorial Writing

Press Releases and Communications

Creative Campaigns

Messaging

Education

University of Toronto School of Continuing Studies (2026)

Foundations of Digital Strategy and Marketing Management

Foundations of Brand Management

Humber College (2021)

Advertising Copywriting

Ryerson University (2016)

BA in English

Minor in News Studies (Journalism)

Work Experience

Freelance Writer (2019 – Current)

Aga Khan Museum (2022 – 2026)

Agency59 (2021 – 2022)

Junior Joe (2018)

Penguin Random House (Publicity Internship, 2016)

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